I love photographing interiors. Maybe not as much as nature photography but there is something special about tuning into somebody else's creativity, in this case an interior designer. My educational background in Fine Art means that I'm constantly assessing, admiring, critiquing (usually internally) when I'm in a new space. I realise that this process, although often fleeting, connects to the hard work and vision of a designer. With new clients I'm often guided on what to look out for or which elements to emphasise. This usually tails off as trust is built but I always make a point of requesting feedback as tastes and trends change and ultimately this stuff is subjective.
Sometimes new clients come to me having tried to do the photography themselves and realising there must be something more to it. It's not necessarily the equipment or composition but usually the lighting which is the problem. Light rarely falls equally over a space meaning there are some areas that are naturally brighter than others. Often the difficulty is knowing when to introduce additional light in the form of a window, light switch, flash etc and balancing the whole image. Sometimes opening a door will let enough light into an area but other times closing the door will reflect just the right amount of light back into the image.